8:14 ET -- Rogers Communications 2Q wireless metrics point to a continued challenge to onboard new users as it navigates a competitive Canadian mobile market. Postpaid net additions slip to 22,000 from 35,000 a year earlier, reflecting softer gross adds and ongoing promotional pressure, though churn improved to 0.94%, suggesting better customer retention. Meanwhile, prepaid trends were mixed as gross additions rose sharply, but net adds fell and churn jumped to 5.01%, which points to higher turnover in lower-value segments. Monthly mobile average revenue per unit, ARPU, declined to C$54.25 from C$55.45. Overall, Rogers is adding subscribers, but slower postpaid growth and lower ARPU shows the continued challenge of navigating intense competition for a smaller pool of customers. (adriano.marchese@wsj.com)

(END) Dow Jones Newswires

July 22, 2026 08:14 ET (12:14 GMT)

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