1145 GMT - WPP's results aren't quite as bleak as analysts had feared, but the company is still struggling, AJ Bell's Dan Coatsworth writes in a note. "While there are signs new boss Cindy Rose might be gaining some traction with her recovery strategy, the geopolitical backdrop and client losses lead to a downbeat first-quarter update," he says. The threat of AI disruption continues to weigh on the business, as the market remains unconvinced the group can benefit from the technology, he says. "The difficult economic backdrop does not make life any easier," he adds. Shares are up 0.4% at 2.60 pounds.(najat.kantouar@wsj.com)
(END) Dow Jones Newswires
April 28, 2026 07:47 ET (11:47 GMT)
Copyright (c) 2026 Dow Jones & Company, Inc.
At the request of the copyright holder, you need to log in to view this content
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.