The "2026 China Game Industry Report for the First Half of the Year" released today reveals that in the domestic segment during this period, mobile game sales revenue saw an increase, accounting for 71.75% of the market and maintaining a dominant position.

Client game sales revenue contributed 24.03% of the total, while web game sales revenue represented 1.07%. From January to June this year, the actual sales revenue of the mobile game market reached 135.21 billion yuan, a 7.9% increase year-on-year.

Client game market actual sales revenue hit 45.288 billion yuan, a significant 27.92% increase year-on-year. Web game market actual sales revenue was 2.016 billion yuan, falling 8.47% year-on-year, with the decline continuing.

Console game market actual sales revenue stood at 961 million yuan, a 7.06% decrease year-on-year. Notably, mini-program mobile game market revenue reached 31.657 billion yuan in the first half of the year, a 36.01% year-on-year increase, maintaining a high growth rate.

Of this, actual sales revenue from in-app purchases was 21.137 billion yuan, up 38.12% year-on-year, accounting for 66.8% of the total revenue. Ad monetization revenue was 10.52 billion yuan, up 31.94% year-on-year, representing 33.2% of the total revenue.