Jinshan Seeyou CEO Zheng Ke: Plans to Boost Investment in Key IPs Like 'Goose Goose Duck' and 'Angry Birds', AI Opens New Growth Paths for Gaming

Deep News
Jul 31

During the 2026 ChinaJoy event, Jinshan Software Group Vice President and Jinshan Seeyou CEO Zheng Ke shared insights on the company's strategic evolution.

Since its business restructuring in 2020, Jinshan Seeyou has shifted from a product-driven approach to a long-term IP management model. The breakout success of Goose Goose Duck has provided the company with a "second growth curve."

Zheng Ke views 2026 as a pivotal year for Jinshan Seeyou, noting that the global nature of mobile platforms is unlocking new industry opportunities. "Globalization" has become the central theme for the company's future roadmap.

He confirmed plans to increase investments in core IPs, including Goose Goose Duck, Angry Birds, and Cat and Soup, while actively seeking long-term partnerships with additional high-quality intellectual properties.

Zheng Ke also emphasized that "AI is creating new development opportunities for the gaming industry, offering more possibilities for Chinese games to reach a global audience."

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