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霸王茶姬

11.97

+0.72006.40%

盘后：11.970.00000.00%16:10 EDT

成交量：143.86万

成交额：1,674.26万

市值：22.86亿

市盈率：11.43

高：12.00

开：11.57

低：11.00

收：11.25

52周最高：17.66

52周最低：8.98

股本：1.91亿

流通股本：2,892.34万

量比：2.66

换手率：4.97%

股息：- -

股息率：- -

每股收益(TTM):1.05

每股收益(LYR):1.95

净资产收益率：16.16%

总资产收益率：8.01%

市净率：1.86

市盈率(LYR):6.13

数据加载中...

总览公司新闻资讯公告

霸王茶姬开启上海15店同庆，招牌产品“夏梦玫珑”系列将回归

总编星语｜新茶饮生存裂变：茶颜机械臂守深圳，霸王资本帆闯首尔

霸王茶姬加入，喜茶、茶百道等新茶饮巨头齐齐“开卷”冰淇淋赛道

红星资本局

霸王茶姬澳门首店正式开业会员单日环比增长最高达318%

五一假期，多家新茶饮品牌全国门店迎客流与销量双高峰

不止茶饮与电动车！中国品牌加速进入韩国改写市场认知

顾客自称“霸王茶姬中喝出水银”店方否认执法人员已介入

霸王茶姬(CHA)逆市上扬2.61% 4月30日将正式登陆韩国市场

“中国茶的破圈之路”研讨会举办，探讨产业升级与出海实操路径

新茶饮行业业绩盘点：从下沉市场到供应链的较量

中国经营网

异动解读 | 加盟模式调整与海外扩张加速，霸王茶姬盘中大涨5.05%

加盟商优先，跌入谷底的霸王茶姬终于醒悟了

异动解读 | 深化龙井茶产业合作，霸王茶姬盘中大涨5.01%

霸王茶姬与龙井茶品牌达成战略合作，同步首发浙江限定新品

泡泡玛特、霸王茶姬们：被绑架的明星企业

2025新茶饮六小龙成绩单：有人净利暴涨110%，有人暴跌53%

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22:02","pubTimestamp":1776866556,"startTime":"0","endTime":"0","summary":"霸王茶姬今日盘中大涨5.05%，引起了市场的广泛关注。消息面上，公司近期对加盟体系进行了重大调整，从向加盟商销售原料的传统模式转向基于门店营业收入的GMV抽成模式，旨在与加盟商形成更紧密的利益共同体。同时，公司显著加快了产品迭代速度，自去年11月至今年3月已连续推出15款新品，并积极拓展海外市场，特别是成功进军韩国市场，为增长注入新动力。这些战略调整被视为公司从追求数量扩张转向注重健康经营的重要信号，增强了投资者对公司未来盈利能力的信心。","market":"nz","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"1","news_top_title":null,"news_tag":"movement","news_rank":0,"length":0,"strategy_id":0,"source":"ai_movement_cn","symbols":["CHA"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2629739091","title":"加盟商优先，跌入谷底的霸王茶姬终于醒悟了","url":"https://stock-news.laohu8.com/highlight/detail?id=2629739091","media":"蓝鲸财经","labels":[],"top":-1,"itemType":null,"share":"https://ttm.financial/m/news/2629739091?lang=zh_cn&edition=fundamental","pubTime":"2026-04-22 13:48","pubTimestamp":1776836920,"startTime":"0","endTime":"0","summary":"瑞幸如此，霸王茶姬也是。2025年第四季度，霸王茶姬大中华区同店GMV同比下降25.5%，同时第四季度营收也同比下降10.8%。加盟商跌倒，品牌也吃不饱财报电话会上，霸王茶姬表示要控制开店速度，2026年国内市场预计新增门店300家。同时，霸王茶姬正在悄然转变，直营比例前所未有地提高。财报数据显示霸王茶姬的运营成本同比大涨111.8%。茶，始终是霸王茶姬产品的轴心，一切创新围绕于此。","market":"hk","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://www.lanjinger.com/d/1776683244475719420","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"lanjinger_stock","symbols":["CHA","BK4610","LU0348766576.USD","BK4526","LU0348767384.USD","BK4539","BK4209"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"1194193974","title":"异动解读 | 深化龙井茶产业合作，霸王茶姬盘中大涨5.01%","url":"https://stock-news.laohu8.com/highlight/detail?id=1194193974","media":"异动解读","labels":["movement"],"top":-1,"itemType":null,"share":"https://ttm.financial/m/news/1194193974?lang=zh_cn&edition=fundamental","pubTime":"2026-04-21 22:04","pubTimestamp":1776780282,"startTime":"0","endTime":"0","summary":"新中式茶饮品牌霸王茶姬（CHA）今日盘中股价大幅上涨5.01%，引起市场关注。消息面上，霸王茶姬与浙江省农业技术推广中心联合举办了龙井茶战略合作发布会，双方正式携手并发布了战略合作标识，旨在助力龙井茶全产业链数字化升级，共同打造从茶园到茶饮的全程溯源保真样板。同时，公司揭晓了即将上市的浙江限定新品系列，预计将进一步提升其在区域市场的竞争力。此次合作强调了龙井茶的原产地溯源与品质保障，顺应了消费者“喝真龙井”的新消费趋势。霸王茶姬此前以龙井为茶底的产品市场表现优异，复购率排名靠前，显示出该品类强大的市场吸引力。此次深化产业合作，有望巩固公司的供应链优势并增强品牌信任度，从而提振投资者信心。","market":"nz","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"movement","news_rank":0,"length":0,"strategy_id":0,"source":"ai_movement_cn","symbols":["CHA"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2628742103","title":"霸王茶姬与龙井茶品牌达成战略合作，同步首发浙江限定新品","url":"https://stock-news.laohu8.com/highlight/detail?id=2628742103","media":"新浪财经","labels":["corporation"],"top":-1,"itemType":null,"share":"https://ttm.financial/m/news/2628742103?lang=zh_cn&edition=fundamental","pubTime":"2026-04-20 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龙井茶”龙井茶战略合作发布会。　　会上，霸王茶姬与“龙井茶”品牌首次正式携手，联合发布了“霸王茶姬x龙井茶”战略合作标识，助力龙井茶全产业链数字化升级，共同打造龙井茶从茶园到茶饮的全程溯源保真的样板。","market":"hk","thumbnail":null,"type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://finance.sina.com.cn/2026-04-20/doc-inhvczzx8476888.shtml","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"1","news_top_title":null,"news_tag":"corporation","news_rank":0,"length":0,"strategy_id":0,"source":"sina","symbols":["BK4610","BK4526","LU0348766576.USD","BK4539","BK4209","CHA","LU0348767384.USD"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2628897741","title":"泡泡玛特、霸王茶姬们：被绑架的明星企业","url":"https://stock-news.laohu8.com/highlight/detail?id=2628897741","media":"蓝鲸财经","labels":[],"top":-1,"itemType":null,"share":"https://ttm.financial/m/news/2628897741?lang=zh_cn&edition=fundamental","pubTime":"2026-04-20 18:08","pubTimestamp":1776679681,"startTime":"0","endTime":"0","summary":"同样是在3月，霸王茶姬发布了上市后的首份全年财报。霸王茶姬全国7000多家店里，绝大多数都是加盟商在经营。霸王茶姬一直定位中高端，奶茶的价格本身也是品牌形象的一部分。泡泡玛特在高速扩张中选择“主动减速”与霸王茶姬“拒绝内卷”，本质上是企业以短期增长换取品牌价值与生态健康的长期复利。这种“只能赢、不能输”的叙事，几乎成了明星企业的宿命。就像泡泡玛特财报公布后，市场的第一反应就是抛售。","market":"sh","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://www.lanjinger.com/d/1776259361939640826","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"lanjinger_stock","symbols":["LU0611395673.USD","LU0359202008.SGD","LU1023057109.AUD","LU1880383440.USD","LU0164880469.USD","09992","LU0164865239.USD","LU0823426308.USD","LU0211977185.USD","PMRTY","LU1880383366.USD","LU0348766576.USD","LU0345776255.USD","LU0823426480.USD","CHA","SG9999002950.SGD","LU0499858602.USD","IE0034224299.USD","LU0531971595.HKD","LU0231483743.USD","LU1770036033.HKD","LU1481107354.HKD","LU0348767384.USD","LU0359201612.USD","LU0327786744.USD","LU0345775950.USD","LU0871576103.HKD","SGXZ86797644.SGD","LU0149721374.USD","LU0307460666.USD","LU2543165471.USD","SGXZ62798434.SGD","BK4209","BK4526","BK1224","LU0499858438.USD","LU0588546209.SGD","LU0359201885.HKD","LU0593848301.USD","SG9999001069.SGD","LU0039217434.USD","BK4539","BK4610","LU0572944931.SGD"],"isVideo":false,"video":null,"gpt_icon":0},{"id":"2628717720","title":"2025新茶饮六小龙成绩单：有人净利暴涨110%，有人暴跌53%","url":"https://stock-news.laohu8.com/highlight/detail?id=2628717720","media":"蓝鲸财经","labels":[],"top":-1,"itemType":null,"share":"https://ttm.financial/m/news/2628717720?lang=zh_cn&edition=fundamental","pubTime":"2026-04-20 15:39","pubTimestamp":1776670756,"startTime":"0","endTime":"0","summary":"霸王茶姬的外卖收入占比超过40%，拒绝降价的直接后果就是订单流失、营收缩水。2025年，其总净收入129.07亿元，仅同比增长4.0%；归母净利润11.71亿元，同比下跌了53.5%，是唯一净利润负增长的品牌。2025年四季度，霸王茶姬海外GMV达3.7亿元，同比大增84.6%，环比增长23.9%，已连续三个季度实现同比增长超75%。霸王茶姬步其后尘，截至2025年底，霸王茶姬全球门店7453家，但大中华区单店月均GMV已连续八个季度下滑。","market":"sh","thumbnail":"","type":0,"news_type":0,"thumbnails":[],"rights":null,"property":[],"language":"zh","translate_title":"","themeId":null,"theme_name":"","theme_type":"","isJumpTheme":false,"source_url":"https://www.lanjinger.com/d/1776487623060931677","is_publish_highlight":false,"source_rank":0,"column":"","sentiment":"0","news_top_title":null,"news_tag":"","news_rank":0,"length":0,"strategy_id":0,"source":"lanjinger_stock","symbols":["09988","BK1233","BK4610","BK1587","BK4526","02150","02097","LU0348766576.USD","02555","BK4539","BK4209","CHA","JD","BK1616","09618","LU0348767384.USD","BABA"],"isVideo":false,"video":null,"gpt_icon":0}],"pageSize":20,"totalPage":7,"pageCount":7,"totalSize":136,"code":"91000000","status":"200"}]}}